Recently we’ve been asked what Brand immersion is. In a sentence, Brand Immersion is the act of integrating your brand into your customer’s lifestyle – sort of what we are doing here with blogs. Over the past few years, it has become evident that consumers show preference for brands that engage them on an emotional...
Have you ever been asked “what do you do here? It’s an intriguing question, isn’t it? This is actually a line taken from a movie that I once saw while traveling across the country called “Office Space”. It’s actually not a bad movie; if you have some idle time, it is worth watching – in...